This week at the Australian Museum we have decided to go down the QR Code lane and place some extra interaction on a few of the Museum's favourite specimens.

At the Australian Museum we are constantly exploring new ways of allowing visitors to the space easier access to the rich and diverse content produced by the institution. With this in mind, the web team have placed QR codes on a selection of the Museum's favourite specimens displayed in the atrium.

What is a QR Code I hear you ask? Well, a QR Code (Quick Response Code) is a matrix barcode readable by QR scanners and mobile phones with cameras. The code consists of black modules arranged in a square pattern on a white background. The information encoded can be text, URL or other data. In the Museum's case, the information is a URL relevant to the specimen on display.

Over the coming months we want to explore a broad range of new ways to enrich the interaction with our exhibitions and displays, so keep an eye out around the galleries.

Come along and enjoy the interaction with these beautiful Museum specimens.