Document: The Museum Without Walls

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The twenty-first century museum: the museum without walls. Alma S. Wittlin Memorial Lecture, ICOM Shanghai, November 2010.


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© Dr Lynda Kelly


This paper explores the impact of Web 2.0 across the museum sector, focussing on research about museum visitors’ use of Web 2.0, and what Web 2.0 means for museum learning and organisational change. The paper invokes the spirit of Alma Wittlin (1970) who talked about museums as flexible spaces and George Browne Goode’s (1891; 1991) notion of a museum as a house full of ideas. It concludes that in order to stay connected with audiences, twenty-first century museums must be flexible, vibrant and changing spaces, houses full of ideas, and museums without walls.


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